Research methods Assignment Example | Topics and Well Written Essays - 2000 words

Research methods - Assignment Example One of the major sources that can lead to invalidity and unreliability in a research is the bias of the researcher (Baumgarten 2012). Biases in research are mainly categorized into selection bias, measurement bias, and analysis bias (CEMÂ  - Research -Â  Bias & Confounding n.d.). The present study focuses on learning about the different types on bias in research studies with specific examples for each of the types. Bias and Types of Bias in Research Studies: Bias is said to have occurred in a research when the outcomes of the research are different from the actual results. For example, if a research is focused on determining the risk of a disease and the results of the research reflect consistent overestimation of the risks, then the study can be said to have been based on bias. Design of a research is largely responsible for a bias and bias in general presents error in the same direction for a repeated number of the experiments for a particular research sample and work (World Heal th Organization 2001). Thus biases need to be reduced in order to produce a reliable and valid research. Types of Bias with Examples: Selection Bias: Selection bias is defined as the bias when some participants are favored and selected over others while sampling is conducted and the research outcomes are based on experiments conducted on such samples, thereby affecting the external validity of the research (Gravetter and Forzano 2010). It is also referred to as sampling bias. As a result of such bias, the outcome of the research reflects a systematic difference between those subjects that are included and those that are not. Thus either the results are underestimated or overestimated in terms of their statistics, rates, and ratios (Peat, Mellis and Williams 2002). This means that the study cannot be considered as reliable for use. Moreover, with different outcomes than the actual results, the validity of the research also gets reduced. An example of selection bias in research is a c omparison of patients in one hospital where a new wound dressing method is applied on them, with patients of another hospital who are offered the standard method of treatment. In such a case the possibility of selection bias is significantly high since different patients in different hospitals differ in their social and biological characteristics. Thus such a research is exposed to selection bias (Stommel and Wills 2004). Allocation bias is a type of selection bias that occurs when there is a difference in the characteristics of the different samples put in different trial groups of a particular research experiment, and has significant influence on the outcomes of the research (Peat, Mellis and Williams 2002). Measurement Bias: Measurement bias is defined as the bias that occurs when biases or errors occur in the process of measurement and calculations of the data based on which the results are obtained. Such biases can result from erroneous tools of measurement, errors in calculati ons, errors while measurements are recorded, participant bias, recall bias, and so on (Howlett, Rogo and Shelton 2013). For example, if dietary recalls are considered for a 24 hours time period, then measurement biases can occur with the methods of the interview, the assumptions of coding, or

The Impact Of The French Revolution Upon English Poets Essay Example for Free

The Impact Of The French Revolution Upon English Poets Essay The impact of the French Revolution upon English poets, and especially Wordsworth, is well known. Wordsworth’s Prelude , which was begun in 1798 appeared only after Wordsworth’s death, is an account not only of a poet’s coming of age, but also of his disillusionment with the radical political causes that propelled the unexpected violence following from the first revolutionary acts that culminated in the execution of Louis XVI and Marie Antoinette. Writing The Prelude in 1798, Wordsworth expresses the ecstasy he and his contemporaries felt When Reason seemed the most to assert her rights / A prime enchanter to assist the work / Which then was going forward in her name . These hopes were dashed, when, as Wordsworth writes, revolutionaries now, become oppressors in their turn, / Frenchmen had changed a war of self-defense / For one of conquest, losing sight of all / Which they had struggled for. A year after Wordsworth began to write The Prelude, notes Simon Bainbridge: Coleridge [wrote] to his friend and fellow poet Wordsworth identifying the Revolution as the theme for the era’s definitive poem, writing . . . that I wish you would write a poem, in blank verse, addressed to those who, in consequence of the complete failure of the French Revolution, have thrown up all hopes of the amelioration of mankind. . . . It would do great good. It was, Bainbridge further notes, Coleridge’s urgings that informed Wordsworth’s examination of the Revolution’s impact in The Prelude and The Excursion . . . but poems on the events in France had begun to appear very quickly. The early period of the Revolution appeared to the English poets as the realization of a poetic ideal. When reflecting  in The Prelude on his visit to France in 1790, Wordsworth famously writes that the period was a time when Europe was rejoiced, / France standing on top of golden hours, / An d human nature seeming born again. It was in such millennial terms, writes Bainbridge, that many poets responded to events in the early years of the decade, understanding these events through biblical [eyes] . . . as the second coming of Christ, bringing about the end to the old world and the creation of a new one. Referencing M. H. Abrams influential essay, English Romanticism: The Spirit of the Age (1984), Bainbridge acknowledges that the increasingly violent disasters overtaking the revolutionary movement caused poets such as Coleridge, Southey, and Wordsworth to recast the notion of revolution, not as a political project to be enacted in reality, but as a personally transformative endeavor undertaken within the individual imagination . For the English poets writing at the turn of the century, Abrams states, hope is shifted from the history of mankind to the mind of a single individual, from militant external action to an imaginative act. Wordsworth actually lived in France during some of the most stirring scene of the new order .he became a convinced revolutionist and was eager to join the Girondists. (Sampson, 1975, p.476) William Wordsworth’s attitudes to the French Revolution underwent significant changes during his two visits to France. His differing views of the Revolution were motivated by the fact that that he visited revolutionary France in slightly different periods. Wordsworth visited France for the first time in 1790. At that time France celebrated the first anniversary of the fall of Bastille. During his first visit Wordsworth did not experience any significant political event of the period. On the other hand, during his second visit in 1791-92, the situation in France was quite different. Politics in France became quite complicated as several political fractions were fighting for power and influence. Revolutionary France was also in danger of invasion of Austrians and Prussians. Wordsworth was also still present in France during the first revolutionary massacres when the Jacobin Terror began. During the first visit to France in 1790, Wordsworth’s views of the Revolution were m ostly optimistic. Wordsworth’s predominantly  optimistic views of the Revolution were motivated by several factors. The basic motivation for visiting France was not to examine or observe political processes of the period. Wordsworth intended to experience the sublimity of the Alps. Wordsworth was then rather accidental observer of the situation in France and he did not examine political processes of the country very deeply. Wordsworth and his companion Robert Jones visited France in 1790, one year after the beginning of the Revolution, when the prospects for a successful issue of the Revolution were very bright. Wordsworth also visited mostly small towns and rural areas. He was not a witness to turbulent political meetings of the period, he did not experience revolutionary atmosphere in bigger towns. Wordsworth entered France at the first anniversary of the beginning of the Revolution. At that time the whole France celebrated the glorious beginning of the Revolution. Wordsworth was impressed by these festivities and the overall optimistic atmosphere. He praised the brotherly spirit of the French united during these festivities. As the basic motivation for the visit of France was to see the Alps, Wordsworth did not focus on the description of political situation and he mostly describes the scenery. Wordsworth also visited Switzerland, where he praised liberty of the people and the republican regime. During his visit to Switzerland he describes the country as a model to follow. In fact he projects his enthusiastic hopes about the Revolution in France into the Alpine republic. Wordsworth uses the political status of Switzerland to envisage his hopes for rebirth of the human race signaled by the French revolution. In Wordsworth’s description of Switzerland the description of the scenery often mingles with his revolutionary ideals. Wordsworth projects the freshness and purity of the Alpine landscape with freshness of revolutionary ideals. Wordsworth creates with his descriptions in The Prelude almost â€Å"pastoral† impression, when he associates the pure, untamed landscape with pure revolutionary ideals of liberty, equality and fraternity that cannot be â€Å"tamed† as well. During his first visit, Wordsworth saw France â€Å"standing on the top of golden hours†, as a symbol of a new era for mankind. It cannot be said that Wordsworth examined the situation in France very deeply. In the descriptions in The Prelude Wordsworth focused on the newly achieved liberty and equality of the French. He contrasts the new situation with that of the old regime which he associates with oppression  and inequality. He does not focus very much on contemporary political situation in France. In his descriptions he predominantly focuses on revolutionary festivities and brotherhood of the people. He is charmed by the basis ideas of liberty, equality and fraternity. It can be said that Wordsworth does not see the Rev olution as a political phenomenon, or he does not interpret it politically. On the contrary, he interprets it in a more abstract and idealistic way. The Revolution is a phenomenon when human nature, bound by inequality and oppression, is born again. He praises freedom and equality, but he does not speak about their practical use. Unlike during his second visit, he does not mention practical aspects of the Revolution. He does not speak about people’s participation on power ,he does not really have clear political vision of the Revolution. He is optimistic about the future of revolutionary France, on the other hand he speaks about the future on abstract level, his liberty and equality are not really political, but rather idealistic ,abstract concepts. He observes liberty and equality via the lens of revolutionary festivities. He does not speak about liberty in practice, in real life or in politics. Wordsworth in his descriptions focuses on liberty and equality as abstract concepts that unite the whole nation. During the second visit to France in 1791-1792, Wordsworth’s attitudes to the Revolution become more complicat ed, on the other hand it cannot be said that he became really disillusioned with the Revolution. One his motivations for the visit was to become more fluent in French, on the other hand he was also attracted by the spirit of the Revolution which he had experienced during his first visit. During the second visit to France Wordsworth had more opportunities to examine the situation in France more deeply. He observes that his new â€Å"urban† experience is different from the â€Å"rural† one of his first visit. He observes the situation in Paris and he finds out that the political scene in France is fragmented into numerous rival parties. As he experiences every-day life of the French and not revolutionary festivities of his first visit, he reveals that huge numbers of the French are not loyal to the Revolution at all. One can observe certain confusion in his views of the Revolution. On the one hand he remains loyal to the ideals of the Revolution, on the other hand he observes that political situation in France is no longer really optimistic or enthusiastic and the Revolution is not only liberty and  equality as abstract concepts, but it is predominantly real political struggle. During the second visit to France he fell in love with a young French lady A nnette Vallon. She gave birth to their child in 1792. Wordsworth had not chance to see his daughter or Annette since 1792 to 1802 because of the war between Britain and France. Wordsworth visited France briefly in 1802 when the war between the two countries was interrupted. It can be said that Wordsworth’s concern about his daughter in turbulent revolutionary France during the war in many respects affected his views of France and revolution. Wordsworth, being separated from his daughter, was concerned about her fate what made him belief in bright prospects of the Revolution. Wordsworth believed in an optimistic future of France and the Revolution and this belief or hope conditioned his enthusiastic support to the principles of the Revolution. In the years 1791-1792 Wordsworth also experienced his first disillusionment with the Revolution. Wordsworth mentions French soldiers’ unwillingness to fight and their anti-revolutionary, non-patriotic thinking. During the second visit to France Wordsworth also experiences that the situation in France might be even dangerous. Wordsworth fears possible invasion of Austrians to France, he is not sure that p atriots and supporters of the Revolution will be that numerous to oppose the invading forces. He is afraid of the fact that anti-revolutionary powers might join invading armies what would cause a terrible bloodshed. At this moment Wordsworth raises the question whether the revolutionary powers will not be overthrown. Wordsworth’s deep belief in the Revolution receives a serious blows and he observes that support to the Revolution is not as strong as he thought. Another important moment when Wordsworth experiences disillusionment with the Revolution, is the time of so called September Massacres, when furious mob killed numerous people in French towns. Wordsworth is frightened by these occasions and he realizes that Revolution is not only a â€Å"fight† for liberty and equality, but a real life-or-death struggle. It can be postulated that Wordsworth’s complicated attitudes to the Revolution during his second visit were conditioned by growing radicalization and violence in France. On the other hand it cannot be said that these episodes made Wordsworth hesita te about revolutionary ideas. Wordsworth left France in 1792 as an enthusiastic supporter of revolutionary ideas although he knew that the actual political situation in  France was not ideal. He observed that influence and power was being usurped by the radical political groups, such as radical left-wing party Jacobin Party and left-wing politician Maximilien Robespierre. Wordsworth believed that this usurpation of power and influence was in conflict with original revolutionary ideals. It can be said that during the second visit to France Wordsworth’s attitudes to the Revolution become more complex. Wordsworth do not focus on abstract notions of liberty and equality, on the other hand, it can be said that Wordsworth’s revolutionary thinking has now a clearly defined vision. He met a French soldier, Captain Michel Beaupuy who deeply influenced Wordsworth in his thinking. Under Beaupuy’s guidance Wordsworth realized that Revolution was not only a fight for abstract ideals, but also real political and social program. Wordsworth now encounters the idea of peoples’ participation on power, he believes that people should have to right to create their own laws. On the other hand, Wordsworth is not blind to facts, he observes that huge masses of people are blind to the great ideals of the Revolution and he knows that â€Å"some men are set apart for rule and honour by their virtues and knowledge† (Harper 163). In Wordsworth thinking appears a strong aspect of democracy as he stresses the fact that individuals who lead the country should be chosen for their virtues and knowledge and not for their noble origin. In Wordsworth’s thinking also appears a strong social aspect. He finds out that revolutionary ideas can be only empty abstract concepts when majority of people live in starvation and poverty. Revolution and its outcomes have clearly defined shape in Wordsworth’s thinking. In Wordsworth’s view, the Revolution is a great chance to improve peoples’ lives. Sampson, George. The Concise Cambridge History of English Literature,(London:Cambidge University Press, 1975).

Bestowed Existence :: essays research papers

<a href="http://www.geocities.com/vaksam/">Sam Vaknin's Psychology, Philosophy, Economics and Foreign Affairs Web Sites Knives and forks are objects external to us. They have an objective - or at least an intersubjective - existence. Presumably, they will be there even if no one watches or uses them ever again. We can safely call them "Objective Entities". Our emotions and thoughts can be communicated - but they are NOT the communication itself or its contents. They are "Subjective Entities", internal, dependent upon the existence of one observer - us. But what about numbers? The number one, for instance, has no objective, observer-independent status. I am not referring to the number one as adjective, as in "one apple". I am referring to it as a stand-alone entity. As an entity it seems to stand alone in some way (it's out there) - and be subjective in other ways (dependent upon observers). Numbers belong to a third category: "Bestowed Entities". These are entities whose existence is bestowed upon them by social agreement between conscious agents. But this definition is so wide and all encompassing that it might be considered useless. Religion and money are two examples of entities which owe their existence to a social agreement between conscious entities - yet they don't strike us as universal and out there (objective) as numbers do. Indeed, this distinction is pertinent and our definition should be refined accordingly. We must distinguish "Social Entities" (like money or religion) from "Bestowed Entities". The latter - in stark contrast to the former - are not universal, they re dependent on the society, culture and period that gave them birth. Not so with numbers. Numbers are Platonic ideas which come into existence through an act of conscious agreement between ALL the agents capable of reaching such an agreement. While conscious agents can argue about the value of money (read, about its existence) and about the existence of God - no rational, conscious agent can have an argument regarding the number one. Apparently, the bestowed entity category seems to free itself from the eternal dichotomy of internal versus external. It is both and comfortably so. But this is only an illusion. The dichotomy does persist. The bestowed entity is internal to the group of consenting conscious-rational agents - but it is external to any single agent (individual). In other words, a group of rational conscious agents is certain to bestow existence on the number one.

During, and after World War Two Essay

In the era preceding, during, and after World War Two, documentaries and real-life depictions about the war, veterans, patriotism, post-war trauma†¦etc., exploded on the home front. John Huston’s â€Å"Let There Be Light† and Frank Capra’s â€Å"Prelude To War† are both documentary films about World War Two, however filmed for very divergent purposes and in very different angles. This paper will attempt to explore and compare the differences of both wartime documentaries, and evaluate the effectiveness of their balance between artifice and authenticity. Huston’s 1946 film â€Å"Let There Be Light† was filmed with the intent to document the treatment and rehabilitation of psychologically damaged World War Two veterans. However, due to the explicit images of stumbling, shell-shocked soldiers, the United States War Department forbade civilian circulation on grounds that the film was demoralizing and detrimental to military participants. While Huston battled US officials for permission to release â€Å"Let There Be Light,† Capra’s film â€Å"Prelude To War† was paid for by the government. This 1942 documentary was a powerful propaganda piece which chronicled the events leading up to World War Two, including the rise of fascism in Germany and Italy, and the Japanese attack on China. The film was intended to stir up support for the war effort. â€Å"Let There Be Light† conveys a range of viewpoints and purposes: 1) To create a sympathetic documentary on the recovery of the psycho-neurotic soldier which would educate civilians to accommodate and accept them into society. 2) To depict post-war conditions which were more horrific than the battlefield. 3) To demonstrate that neurotic problems could be successfully treated, but at the same time the audience is left to ponder the fate of those patients who did not recover. Huston brought his cameras to Mason General mental hospital in Long Island, where the patients’ interactions with the psychiatrists were recorded and filmed. Huge 35 mm cameras and sound recording equipment were permanently set up accompanied by a large crew of technicians. Opening statements make  clear of Huston’s intention of being a storyteller: â€Å"No scenes were staged. The only direction was tactical. Where do you put your cameras? Then how to tell the story? Or how to let the story tell itself? I didn’t impose anything. The stories were sufficient.† A ship branded by a large Red Cross streams into the opening scene of the film. Narrating the film is Walter Huston, John’s father. Curious men glance out toward the hopes of the shores. Nurses and male attendants fill the decks, and as patients struggle to disembark, they watch their heavy shadows move across the side of the ship. The cameras track their anguished souls, their fearful hearts, and some lost faith in humanity. `Here are men who tremble; men who cannot sleep; men with pains that are nonetheless real because they are of a mental origin. Men who cannot remember; paralyzed men, whose paralysis is dictated by the mind. . . The psychiatrists listen to the stories of the men, who tell them as best they can. Through all the stories runs one thread – death, and the fear of death.’ These fears were evident in the men’s testimonies and in their eyes. One man was even paralyzed by fear, literally, which impaired his ability to walk. The treatment was an injection of sodium amytol to stimulate a state similar to hypnosis which allowed the patient to explore his fears on free terrains. In a captivating scene, the doctor told him to â€Å"walk over to the nurse, all by yourself. That’s a boy. You’re just a little woozy, but that’s the medicine. Now come back to me. Open your eyes. That’s a boy. Now isn’t that wonderful?† The young man, amazed and overjoyed, walked. Huston used flashbacks at the end of the film to bare a shark contrast between the weak, battered faces and the same men who looked happy and healthy. An extraordinary transformation took place and â€Å"they were put back on their legs again- which was a wonder and a miracle.† In comparison to the sensitive filming production and the soft glow of peaceful sentiment from Huston’s â€Å"Let There Be Light,† Capra’s â€Å"Prelude to War† was distinctly more dynamic, aggressive, and propaganda-like, in which the purpose was noticeably clear: 1) To depict Japan, Germany, and Italy as nations taken over by evil political leadership. 2) To depict Americans as a  people leading the world to justice and infuse a sense of patriotism. 3) To drum up war effort support. Through stirring music, forceful editing, and scenes of the Japanese, Germans, Italians ignorantly cheering for their respective political and military leaders, the film left one feeling immense patriotic pride. The film featured some women sewing silently but voluntarily, and other women assisting in other areas of work. These scenes were empowering, and they make the statement that it is everybody’s war, not just the soldiers. Benito Mussolini gesticulating on a balcony in Rome, Hitler hailing hate and racial divide, and the Japanese military taking over political power†¦these sequences were compelling because they were a foreign concept to the American people who abhor dictatorship, adore freedom, and enjoy peace. This film also allowed the concept of â€Å"fighting for world peace† to prevail, even though pacifism was a popular ideology at the time. The documentary also featured a street poll of whether Americans should enter war. The woman at the window who cold-heartedly screamed â€Å"no,† and shut her windows was juxtaposed against warm, patriotic people who explained the need to fight for justice. Comparing both World War Two films and its balance between artifice and authenticity, â€Å"Let There Be Light† is conspicuously more authentic than artificial, while â€Å"Prelude To War† leave some skeptics doubtful with government war propaganda. To put them in distinctive categories, Huston’s film exudes a â€Å"feminine† glow which radiates post-war genuine realism, a soft sense of rehabilitation, and a maternal sense of nursing. Capra’s documentary is in contrast much more â€Å"masculine† with its strong messages and forceful sequences. It emits a warrior-like attitude that exhibits qualities of invincible strength, responsibility, and an unassailable fighting spirit. Although â€Å"Prelude To War† features many authentic scenes, there is very little room for those to expand its impact due to its propaganda nature. â€Å"Let There Be Light† is in comparison very real as all angles–the battered,  the recovered, the fear, and the brave–are all shown.

Marketing Audit Hotel

The purpose of this report is to evaluate The Felbridge Park Hotel’s marketing capabilities. This family owned business based in Sussex belongs to the UK Hotel Industry. Elements of Hotel Catering are also included in discussion due to the hotel’s restaurant. The recession is the main economic factor affecting this industry. 2009 has been tougher than 2008, ‘although there has been an increase in the number of consumers taking UK breaks in 2009 , it is the cheaper end of the accommodation market that has seen the most benefit from this, eg budget hotels and the likes of Butlins. (Mintel 2009) (See Appendix Figure 1).The strongest macro-economic factors affecting hotels are political/legal and economic. Nonetheless environmental, socio-cultural and technological are also regarded. External Analysis Macro-Environment PEST Analysis Political/Legal: Licences to operate interfere and they can change with political times. Tort of negligence and discrimination laws are o ther factors affecting Fekbridge Park Hotel as the swimming pool can be a hazard and staff can be accused of negligence. Overbooking is liable to tort of negligence.All these can financially affect the hotel; in addition they might ruin its reputation. There are laws regarding eviction, reasons must be clearly stated. The restaurant is taken separately, having its own legal and political factors, although they are similar to the ones mentioned above. The industry is facing an increased amount of bureaucracy with the ban on smoking in public areas and increasing concerns about binge-drinking. This comes, of course, on top of the existing costs of complying with Health and Safety Legislation.Economical: ‘The hotel market generally has been one of the worst affected by the recession in the field of hospitality, with high levels of insolvencies and redundancies rife as a way of controlling costs. (Mintel 2009) ’ This affects the disposable income, consumers putting a greate r focus on value for money. Another economic factor is pound power, a consequence of the Credit Crunch, which declined against the euro and dollar (Appendix, Figure 10). This is favourable to abroad visitors that might be attracted by the exchange rates.High prices not only on hotel services, but customers see hotel restaurants overpriced as well. ‘Mintel found that 16m people think this. ’ Environmental: Concerning both the hotel and its restaurant is consumer behaviour, which can incline favourable to organic products and environmental friendly services and products. Socio-cultural: A trend of cuisine fusion is rising as people want to enjoy different cuisines. ‘Consumers are increasingly demanding to new styles of food and drink from different parts of the world (e. . French, Italian, Portuguese, Indian, Japanese, Thai, Malaysian and Middle Eastern) and restaurants serving these styles are continually springing up. ’ (Case study) ‘Both the hotel an d hotel catering markets are expected to receive a significant boost from major sporting events being held in the UK in the coming years: the 2012 Olympics and Paralympics and the 2015 Rugby World Cup. ’ (Mintel 2010) These cultural events will attract large numbers of visitors, mainly in London which is close to Sussex.On the other hand European Tour Operators Associations argues that the Olympics can harm England as no country has been able to correctly predict demand. They are warning accommodation owners to not increase prices. (Mintel 2010) Technological factors do not have an influential impact on the hotel industry. Micro-environment Markets The Total Revenue of the Hotel Market in 2010 is estimated to 11,516, an increase from 10,968 in 2009. (Mintel 2010) Recession has crushed demand and people started looking for alternatives.‘Camping and caravanning are negatively affecting the hotel market. (Mintel 2009) ‘The proportion of revenue per room in the UK der ived from Food & Beverage (F&B) has declined by 2% between 2006 and 2008: the average F&B revenue received per room for the UK in 2008 was  £9,522, continuing recent declines. ’ (Mintel 2009) Customers Market statistics show a focus on corporate and conferences, followed by leisure. The first, main segment has been drastically affected by credit crunch whereas the second segment increased during recession and after. This proves the importance tourists have for hotel industry and Felbridge Park Hotel adapted fast to this change.Moreover customers choose to stay in UK rather than abroad in 2009. (Mintel 2010) The hotel’s segmentation comprises two consumer segments: business ‘companies from London’ and UK based tourists which are attracted by traditional food and location (between London and South Coast). Regarding the restaurant ‘almost 13m people like the convenience of eating where they’re staying: these consumers tend to be third agers, wh o are generally attracted to menus with simple, traditional dishes. ’ (Mintel 2009) this aspect is favourable to the hotel.The gap in the restaurant hotel market is with ‘11m consumers’ that believe hotel restaurants are mainly for their own guests. (Mintel 2009) Restaurants do not satisfactorily encourage this segment. Competitors Direct competitors are locally based, for both the restaurant and hotel. (Case study) There are also substitutes-competitors, further discussion on the topic later in the report. Porters Five Forces Framework Barriers to entry: High costs and unfavourable economic times, as it is a recovering market. Established hotels including Felbridge Park Hotel whose reputation and fame is growing.High investments in creating a reputation and name are needed. Bargaining power of buyers: Buyers have a high power as they are creating the demand and due to the recession they have emphasised value for money. Their requirements are various and they are affected by many factors in the decision-making process of choosing a hotel and/or hotel-restaurant. Threat of new substitutes is sizeable due to cheap alternatives consumers are searching. It was more powerful in 2009 but decreased in 2010 as the economy is stabilizing.Consumers could have chosen camping, weekend spa treatments or just a backyard barbeque as ways of relaxation instead of scheduled vacations. Threat of industry competitors: Selsdon Park Hotel through its own golf field. Felbridge Park Hotel has a more strategical location in comparison to Selsdon Park Hotel, but it does not own a golf court. Gatwick Hilton is a main competitor. Especially because a significant part of Felbridge Park’s business customers are staying here for easier access to the airport. Bargaining power of suppliers is low as most hotels have the same suppliers; the same for a hotel restaurant.Internal Analysis Profitability The development suffered by the hotel in the last 20 years with not iceable enlargements in number of rooms and additional features, can only suggest that there is a cash flow, hence the hotel is being profitable. Also the increasing reputation of the restaurant is attracting locals, which leads to an assumption that is being productive. Marketing metrics such as customer satisfaction ratings are positive: food is popular with businessmen, good custom from guests; nonetheless there have been complaints with serving times. On a long term it can lead to a negative reputation.Capabilities: Assets and Competencies An asset is the owner’s reputation which increases brand awareness and has been applying to the restaurant as well as the hotel. Permanent staff (assets: people and internal communication) is reliable therefore building customer relationships. Attracting local customers is an asset as it creates consistency and also brand awareness. The swimming pool is an asset. ‘Hotel guests are most willing to pay a premium for a swimming pool or a quality restaurant. ’(Mintel 2009) The culture is represented through ‘a family business’ label which customers might appreciate.Sandra’s background is an effective marketing tool as it created alertness and a name for the hotel. It is still applying today. Strategy As segmentation is concerned they focused primarily on businessmen segment and later on the tourists market. Families are a third segment that has not proved productive. The approach adopted is to offer cut priced services. They have been attracting only UK tourists although their position is optimum for receiving abroad guests. Data interpretation: the present strategy does not completely, effectively and efficiently connect the hotel’s assets and capabilities to the market opportunities.The owner family is not exploiting their marketing tool (Sandra’s reputation); they do not tailor service packages according to their segmented markets. The restaurant opening times can be s een inconvenient by customers. The Marketing Mix – The 7 P’s The hotel’s products are: a swimming pool, 60 standard bedrooms, 20 ‘affluent’ suites and 20 family suites; conference room, bar, bistro and a restaurant. The 60 bedrooms are in their matury stage of PLC (were purchased in 1990, part of the hotel).Assuming the bar, bistro and restaurant aren’t new developments they are as well in their maturity stage. This means sales growth will or are slowing down and competition increases. The swimming pool, 40 bedrooms and conference rooms are in the growth stage of PLC because they are later developments and ‘proved to be attractions in market’. In this stage sales should start increasing. Relating the products to Henderson’s BCG therefore judging from market share and growth, the 20 family bedrooms are question marks as until now they have not proved themselves to generate cash flow.All the others are stars as they have pro ven able to obtain market share (they are all attracting and appealing to consumers) but they are not market leaders to become cash cows. Price: the current strategy has included a price reduction, proved ‘moderately successful’ but on the long term it can affect the business (only 10% of consumer buy on price). Place: the location of the hotel is strategically and can be effective as a marketing tool. It facilitates International tourist activity and International business. For UK tourists and businessmen the hotel is located between London and the South, another plus.Surrounding attractions in combination with Sandra’s reputation are great marketing tools for tourists that want to enjoy golf. Forms of promotion where made through public relations due to the owner’s name and resulted in a widely present recognition. The case study does not provide any other information regarding advertising or any other promotions. Processes regarding restaurant services: only evening service and standardized times do not offer flexibility for the businessmen segment nor variety for the tourist segment.People: complaints about temporary staff can mean not enough training and not shared values as they are not fully integrated in the team. Permanent staff on the other hand is an asset as they create customer relationships. The main physical evidence is related to the restaurant and consists in the English traditional menu which is appreciated by the local market, but questionable for the International market. As trends in the industry show an inclination towards fusion cuisine this present feature might affect the hotel.

Salem Witch Trial

Salem Witch Trial Seventeenth century Salem, Massachusetts saw the popularization of witch trials where three hundred forty four (344) people were accused of being witches (DuBois Dumenil, 2012). The accusation which became known as witchcraft hysteria in history stunned the whole town. It was first initiated by three (3) young girls who were relatives of the town reverend, Reverend Samuel Parris (Brett, 2009).Advertising We will write a custom essay sample on Salem Witch Trial specifically for you for only $16.05 $11/page Learn More The reverend’s daughter Elizabeth together with two (2) other girls played a game where they asked Tibuba, the Caribe Indian slave, to tell them their fortunes. What started out as something for fun became horrifying as the girls started to act unusual, throwing bizarre fits and â€Å"distempers† (Brett, 2009). Although no one really knew the real cause of these fits and bizarre behaviors, it was clear that the victims were sufferi ng from physical and mental difficulties. The victims experienced physical and mental pains such as vomiting and temporary blindness and hallucination. The girls would scream from the pain they are undergoing. They would hallucinate of seeing the Devil. They would claim that the Devil was telling them to sign his book and join him to be his loyal followers. These strange behaviors made the townspeople of Salem panic. One local physician, William Griggs, was unable to determine the cause of the girls’ sickness. He suggested to Reverend Parris that the source of these victims’ uncanny conditions might be the result of witchcraft (Brett, 2009). Though such claim had no concrete basis, the townspeople truly believed that the town of Salem was indeed haunted by witches. The people also believed that it was their God given right to eliminate such supernatural beings for the betterment of mankind. The girls were brought into intense questioning which resulted to the naming of three (3) women as witches. The identified accused were Sarah Good, an elder beggar, Sarah Osborne, a woman known for having an adulterous affair and the slave Tituba. The last woman accused admitted that she was a witch when she was interrogated and pointed out others as being witches. This begun the witch hunt of 1692 (Brett, 2009). As the three (3) women were arrested the girls still sustained their peculiar behaviors and continued to accuse other people. The prison cells of Salem overflew with accused witches. Eighty percent (80%) of them were found guilty based on heresy. No clear evidences were presented. Analyzing the cases of Anne Hutchinson (DuBois Dumenil, 2012), Bridget Bishop (Ray, 2003), and Lady Phips (Brett, 2009), I can therefore conclude that the accusers, which are mostly powerful men running the society, are pushing the blame onto supernatural beliefs for the turmoil the town of Salem was experiencing. In the year 1692 Salem had been experiencing bad weather whi ch reduced harvests, an epidemic of small pox had swept the town where many were affected of the sickness and the Indians renewed their attacks on the frontier settlements (Brett, 2009). There was also an internal conflict as Salem was divided into two (2) groups, Salem Town and Salem Village.Advertising Looking for essay on history? Let's see if we can help you! Get your first paper with 15% OFF Learn More Salem Town was a popular place for trade where merchants and businessmen dwell while Salem Village was a place for farmers to plant their crops. For many years Salem Village wanted to be a separate township. Salem Village even had their own separate ministry (Brett, 2009). It was later found out that most of the accused, namely Hutchinson, Bishop and Phips were members of the anti-Parris faction. They belonged to a group where they did not approved of the separation of Salem Village from Salem Town. It all seemed like a dramatic plot for Parris and his cla n to blame the political and social conditions of Salem on witchcraft. As time passed by, women were becoming more empowered. Notice that most accused were women who were unpopular in society. They are those who have very strong personalities and who have tendencies to go against the male dominated society of Salem. Women were becoming more assertive in the seventeenth century thus it seems to me that one of the solutions of the Parris movement was to punish those who are threats so they can still continue the male dominated society (DuBois Dumenil, 2012). Anne Hutchinson was accused of being a witch because she acted a male role of being a religious teacher and ministering to men and women in her home (DuBois Dumenil, 2012). Bridget Bishop was married three (3) times thus she was accused of being a witch by using her sexual prowess to seduce men although at the time of her trial she was about sixty (60) years old (Ray, 2003). Lastly Lady Phips, the wife of politician William Phip s was also accused of being a witch. My suspect is her husband was disliked by the Parris faction thus she was named a witch. After thorough research, I think that both the accused and accusers were all influenced by hearsay. The logical judgments of the accusers were clouded by their fear of political and social change thus resulting to them pushing the blame on witchcraft which cannot explain logical facts. The accusers took advantage of the ignorance of the people to make them believe that it was indeed supernatural causes which made the town of Salem suffer. They used their positions in society to influence the public in punishing those who are delinquent in society. It is sad for the accused because they suffer the injustice brought upon them by false accusations and hearsays with no concrete proof. The accused were brought to court for trial and questioning but before they could defend themselves the judges and jurors already found them guilty. They were just attacked on the s tand. The people in the court room would just find faults on the accused to further prove they were guilty. It seemed a hopeless case for the accused because no one seemed to believe them.Advertising We will write a custom essay sample on Salem Witch Trial specifically for you for only $16.05 $11/page Learn More The â€Å"victims† acted out in pain when the accused would refer to them. The people witnessing court trials would sympathize with the victims even if there were no logical reasons or evidences supporting the claims of the latter. In the case of Bridget Bishop, when she was questioned during her trial at first she opted to go for denial but when all her claims were ignored and the judge continued to attack her stance she grew weary and angry. Her behavior was seen as a sign of guilt thus she was proclaimed guilty and was executed (Ray, 2003). People’s social behaviors were the basis of determining whether or not they practiced witchcr aft. Women were primary victims because in seventeenth century society, they are only seen as someone who tends the household and children. If they would practice roles of men they were seen as socially unacceptable. This was the case for Anne Hutchinson who assumed the role of a man as a religious teacher (DuBois Dumenil, 2012). Hutchinson’s actions alone displayed unacceptable social behavior in a male dominated society. She became a threat because she was seen as someone who had a voice thus power. Her innocence became difficult to prove when most of her jurors were conservative men who believed that women should only bear and rear children and take care of the household. Hutchinson was also giving religious advice to men and women thus she was a threat because she knew how to lead and she had followers to back her up. Though the accusers cannot prove her guilt through these given facts they resulted to witchcraft, claiming that Hutchinson was possessed by the Devil thatà ¢â‚¬â„¢s why she held weekly meetings in discussing religion (DuBois Dumenil, 2012). Social behaviors were important in seventeenth century Salem especially during the witch hunt hysteria. Anyone can be suspected of being a witch if they act socially unacceptable. For the protection of the people it would always be best to act according to what society dictates but by doing so the political and social leaders controlled the people. The leaders would always have the power to dictate the people. If they do not wish to follow they would be accused and oppressed. In this scenario the people will never have the freedom of speech and expression. Sarah Osborne (Brett, 2009) and Bridget Bishop (Ray, 2003) were both accused of being witches because of their inappropriate social behaviors. They were both considered adulterous women by the Bible. Osborne was known to have an adulterous affair and Bishop was married three (3) times. In order to punish them for their personal affairs they were both accused of being witches and thus executed. Salem as a town is popular for being a place of witches in myths and novels. Before researching and studying the topic, I was familiar with Salem as a place where witches dwell but after doing my homework I found out that the whole event was a big injustice to the poor and helpless who were merely expressing themselves.Advertising Looking for essay on history? Let's see if we can help you! Get your first paper with 15% OFF Learn More The witch hysteria was all brought out by greedy political leaders who wanted to place blame on the innocent for the problematic conditions of the town. It was not surprising that the officials would push the blame on the helpless but what was surprising was how the people got carried away and lost their logical sense of judgments to the idea of witchcraft. Reference List Brett, L. (2009). Salem Witch Trials. Master File Premier, 1 – 2. Web. DuBois, E. Dumenil, L. (2012). Through Women’s Eyes: An American History with Documents. Los Angeles, California: Bedford/ St. Martin’s. Ray, B. (2003). Salem Witch Trials. OAH Magazine of History, 32-36.

Trade in Japan Essay

Trade in Japan Essay Trade in Japan Essay Our Economy: Trade 1. Name the nation you have chosen Japan 2. What goods and services are traded between this nation and Australia? (list the top 10 imports and exports traded) (3 marks) The top 10 goods and services traded (starting from the most traded) are: 1. Coal (export) 2. Iron ore and concentrates (export) 3. Passenger motor vehicles (import) 4. Beef f.c.f. (export) 5. Aluminium (export) 6. Refined petroleum (import) 7. Copper ores and concentrates (export) 8. Coal petroleum (export) 9. Goods vehicles (import) 10. Food and live animals (export) The information above, as well as the total revenue from these imports and exports for 2010-11 are depicted below. According to the Imports and Exports from 2006-11, the top ten imports and exports from Japan has not changed overtime, indicating the stability of these goods and services traded from Australia and Japan. Demand for some goods and services has increased and decreased, but the top ten traded has not changed over the past 5 years. 3. What is the current value (2011) of Australian exports to this country? (2 marks) The current value is $50 441 000 000 (2011) according to ABS. 4. What is the current value (2011) of imports that Australia buys from this nation? (2 marks) The current value is $18 003 000 000 (2011) according to ABS. 5. Outline the changes in these values form 2001 to 2011. Include graphs to support your answer. (4 marks) Imports from Japan has been consistently increasing over 2001 – 2011. This is shown by the red trendline, marking the steady growth of imports from Japan. Imports in 2008 showed a slight increase, with the impact of the GFC in May 2009 producing a major decrease. The significant drop in imports from Japan in April 2011 was due to the earthquakes that hit the Miyagi prefecture, as the Japan government banned all shipments of beef cattle due to fear of radioactive contamination. Exports to Japan has also been consistently growing, as shown by the red trendline. The substantial increase in October 2008 was due to the Bank of Japan’s decision to suspend selling of stocks, which resulted in Japan becoming heavily reliant on exports. 6. Analyse the impact of these changes on Australia business, consumers and investors. Who has been advantaged and who has been disadvantaged? (5 marks) Australian businesses are advantaged during the significant increase during October 2008, due to Japan’s short term reliance on imports. This includes higher demand for coal and iron ore, due to Japan’s few natural resources. Businesses that are disadvantaged overall would be the agricultural sector, as Japan has one of the most protected farms in the world. Consumers were disadvantaged during the substantial decrease in imports from Japan during April 2011, which was as a result from the Japan earthquakes. This meant that the supply of Japan beef would have dropped a considerable amount, due to the Japan government’s decision to temporarily ban beef from the earthquake areas due to fear of radioactive contamination. Investors wanting to trade the Japanese yen would have had a major disadvantage during October 2008, as the Japanese government had decided to suspend selling stocks to ensure their market stability. This action taken was in effect until the end of March 2010. Banks were also disadvantaged by the damaged consumer confidence in global stock markets, as shares suffered losses throughout 2008 to early 2009. 7. Examine the Australian government’s attempt to manage these trends in trade. (eg. Trade

African American History and Women Timeline 1900-1919

African American History and Women Timeline 1900-1919 The following is a timeline of African American womens history from 1900-1919. 1900 (September) Nannie Helen Burroughts and others founded the Womens Convention of the National Baptist Convention 1901 Regina Anderson born (librarian, Harlem Reaissance figure) 1902 Local white protests of the appointment of Minnie Cos as postmistress of Indianola, Mississippi, led to President Theodore Roosevelt suspending postal services to the town. (February 27) Marian Anderson born (singer) (October 26) Elizabeth Cady Stanton died (antislavery and womens rights activist) 1903 Harriet Tubman signed over her home for the elderly to the African Methodist Episcopal Zion Church Harriet Marshall founded the Washington (DC) Conservatory, admitting African American students Maggie Lena Walker founded St. Lukes Penny Savings Bank in Richmond, Virginia, becoming the first woman bank president Sarah Breedlove Walker (Madam C.J. Walker) begins her haircare business Ella Baker born (civil rights activist) Zora Neale Hurston born (writer, folklorist) 1904 Virginia Broughton published Womens Work, as Gleaned from the Women of the Bible Mary McLeod Bethune founded what is today Bethune-Cookman College 1905 Niagara Movement founded (out of which the NAACP grew) National League for the Protection of Colored Women founded in New York Ariel Williams Holloway born (musician, teacher, poet, figure in Harlem Renaissance) Constitution of the Industrial Workers of the World (IWW, Wobblies) included a provision that no working man or woman shall be excluded from membership in unions because of creed or color first outdoor tuberculosis camp in the United States was opened in Indianapolis, Indiana, sponsored by the Womens Improvement Club 1906 after a riot in Brownsville, Texas, President Theodore Roosevelt delivered dishonorable discharges to three companies of African American soldiers; Mary Church Terrell was among those formally protesting this action second meeting of the Niagara Movement met at Harpers Ferry, West Virginia, with about 100 men and women in attendance Josephine Baker born (entertainer) Susan B. Anthony died (reformer, abolitionist, womens rights advocate, lecturer) 1907 Negro Rural School Fund was established by Anna Jeanes, aimed at improving education for rural southern African Americans Gladys Bentley, Harlem Renaissance figure, became known for her risque and flamboyant piano playing and singing Meta Vaux Warrick Fuller received the first federal art commission awarded to an African American woman for figurines of African Americans to be used at the Jamestown Tercentenniel Exposition 1908 call issued which resulted in 1909 founding of NAACP; women signers included Ida B. Wells-Barnett, Jane Addams, Anna Garlin Spencer, and Harriot Stanton Blatch (daughter of Elizabeth Cady Stanton) in Los Angeles, the Womans Day Nursery Association was formed to provide care for African American children whose mothers worked outside the home Alpha Kappa Alpha sorority founded 1909 Nannie Helen Burroughs founded the National Training School for Women, Washington DC Gertrude Steins novel Three Lives characterizes a black female character, Rose, as having the simple, promiscuous immorality of Black people. (February 12) National Negro Conference 1910 second conference of the National Negro Conference forms the NAACP (National Association for the Advancement of Colored People), with  Mary White Ovington  as a key organizer holding a variety of offices 1910-1947 including as member of the Executive Board and board chair, 1917-1919; later women leaders included Ella Baker and  Myrlie Evers-Williams (September 29) Committee on Urban Conditions Among Negroes founded by Ruth Standish Baldwin and George Edmund Haynes 1911 Committee on Urban Conditions Among Negroes, Committee for the Improvement of Industrial Conditions Among Negroes in New York, and National League for the Protection of Colored Women merged, forming the National League on Urban Conditions Among Negroes (later just National Urban League) (January 4)  Charlotte Ray  died (first African American woman lawyer in the United States and the first woman admitted to the bar in the District of Columbia)   Edmonia Lewis  last reported in Rome; died that year or after (her death date and location are unknown) Mahalia Jackson born (gospel singer) (February 11)  Francis Ellen Watkins Harper  died (abolitionist, writer, poet) 1912 Virginia Lacy Jones born (librarian) Margaret Washington, newly elected president of the National Association of Colored Women, founded the periodical  National Notes 1913   Harriet Tubman  died (Underground Railroad conductor, abolitionist, womens rights advocate, soldier, spy, lecturer) Fannie Jackson Coppin died (educator) (February 4)  Rosa Parks  born (April 11) federal government officially segregates by race all federal workplaces, including rest rooms and eating facilities (-1915) Ruth Standish Baldwin served as president of the National League on Urban Conditions Among Negroes 1914 Marcus and Amy Jacques Garvey founded the Negro Universal Improvement Association in Jamaica this moved later to New York, promoting a homeland in Africa and independence in America for African Americans (or 1920) Daisy Bates born (civil rights activist) 1915 National Negro Health movement began to offer services to black communities, serving and including as health workers many African American women Billie Holiday born as Eleanora Fagan (singer) 1916 1917 Ella Fitzgerald born (singer)   Gwendolyn Brooks  born (poet) (June 30)  Lena Horne  born (singer, actress) (July 1-3) race riots in East St. Louis killed 40 to 200; 6,000 had to leave their homes (October 6)  Fannie Lou Hamer  born (activist) 1918 Frances Elliott Davis enrolled with the American Red Cross, the first African American nurse to do so (March 29)  Pearl Bailey  born 1919 NAACP founded with a number of women signing the call;  Mary White Ovington  became the first chairperson Pearl Primus born (dancer) Sarah Breedlove Walker (Madam C.J. Walker) died suddenly (executive, inventor, philanthropist);  ALelia Walker  becomes president of the Walker company Edmonia Highgate died (fundraiser, after the Civil War, for the Freedmans Association and the American Missionary Society, for educating freed slaves)

Contemporary issues in international event management Essay - 1

Contemporary issues in international event management - Essay Example role of this paper is to look at the international standards of sustainable event management, which are key concepts that make an event a success (Anderson 2010). According to Bowdin (2011) sustainability in event management refers to the decision-making, planning and participation in an event while being environmentally and socially responsible. An Event Management Industry, which does not respond to sustainability and does not operate within the sustainable management then the company, is likely to fail. Events have extraordinarily been used as a part of the organization’s brand experience. Hence it should be accessed alongside with the impact that it has on the environment. A company has to ensure the sustainable management of events and supplier activities in a more organized manner. The general public is demanding a clear and transparent system from the companies that has a higher brand value attributed to a certain service or a product. Sustainable event management is becoming more diverse, any industry now can host any event. The products and materials that are used to produce an event all have the negative impacts on the enviro nment, but these negative impacts can be reduced through using products that are environmental friendly, organic and fair trade(Bowdin 2011). Without doubt, a manager is a person who is held accountable to development of things that will promote the condition that they are controlling. There are several elements that are considered for one to be a manager of sustainability. Ideally, one needs to possess the ability to control matters and establish solutions that will be sustainable. The movement towards sustainable management establishes that institutions are starting to carry out a systems extensive approach that connects in the numerous segments of the business with greater focus on the environment. As sustainable management organization adapt to certain approaches, it becomes critically significant they integrate a picture

Do the reading and answer the 7 question below Coursework

Do the reading and answer the 7 question below - Coursework Example The older Chinese in our families opposed the discussion and asserted that women are fixing problems that do not exist. Definitely, this increased the ire of the more hot-headed members of my ingroup. She managed to control her anger, but I could see that she was enraged with her red face and nearly-tearful eyes. In this example, two groups competed over the power to influence the youth, wherein power is a limited resource that cannot be easily shared, as in the Realistic Conflict Theory. The outgroup wants females to remain submissive and perform largely domestic roles, while the ingroup desires gender equality, including equal roles and responsibilities in their home and work lives. 2. b. Indicate the vitalities of these two groups (high/medium, low, etc.) by comparing their relative positions on the main vitality factors separately -- as well as their overall relative vitalities. Importantly, how did you arrive at these sets of judgments? Since we are now in the United States of America, the outgroup mentioned in #1 has medium vitality compared to when they are in the rural areas of China. In China, many people continue to have gendered ideas about women’s and men’s functions and social status, especially when their culture and religion teach gendered values. Here in the U.S., we have high vitality in terms of mass media, education, government services, industry, religion, culture, and politics, especially when it comes to the discussion of gender issues. However, if I will analyze the same aspects that give our ingroup the vitality, they are not completely promoting gender equality. Mass media, for instance, sends mixed messages regarding traditional and non-traditional female roles and functions. Education continues to teach that some jobs are more appropriate for males than females because of the continuation of burden for females to take care of their families, so they rarely have

Story Essay Example | Topics and Well Written Essays - 500 words - 5

Story - Essay Example Zax has gone through a lot of psychological trauma in the last six years since when his body started to transform from a child’s to an adult’s. It was the start of teenage when he started to notice his chest grow larger than it should. His class fellows and friends called him everything from a girl to an aunt. The condition has negatively affected Zax’s self-esteem. This is the prime reason he has had a very small circle of friends ever since the onset of his teenage. Zax wants to change the condition and is ready to do whatever it takes to come out of the web he has concocted around himself out of the sheer consciousness of his chest. Zax is too shy to visit a doctor with his family to discuss the condition. While his manboobs are a big concern for the people outside his home, they seem to be invisible to his immediate family. Zax really has nobody to be psychologically counseled from. He searches the condition over the Internet and learns that this is a condition called ‘gynecomastia’. Contrary to his expectations, he finds that gynecomastia is increasingly becoming a major concern among men, and many men suffer from the condition at least at some point in their life. Zax explores the causes of and details about gynecomastia and learns that having gynecomastia makes an individual no less of a man biologically than the men who do not have gynecomastia. He finds out that there are no major causes of gynecomastia and that it can be acquired by any man, though certain factors like consuming steroids can optimize its chances of occurrence. Zax also finds out that the condition is treatable through liposuction or surgery and once treated, it never comes back. Now that he has learned the biology of the condition, Zax feels confident about sharing the problem with his parents. He convinces his parents to let him undertake a surgery. The family visits a surgeon, and the surgeon recommends liposuction to treat Zax’s gynecomastia. The whole

Capital budgeting decision is whether to lease or buy an asset Essay

Capital budgeting decision is whether to lease or buy an asset - Essay Example It is very important to study all capital investments options that are available with the firm because of the long-term consequences. The simplest example of a capital budgeting decision is to decide if a firm should buy an asset or lease the same. Buying the asset will result in capital investments while leasing will lead to operational outflow. Capital budgeting methods In order to evaluate the capital budgeting options available with it, a firm can use many of the following ways: Net Present Value: Net present value is the cash the firm will need today as a substitute of making the investment of purchasing the asset (Ross, Westerfield, Jaffe, 2004). If the NPV is positive, this means that the firm will get that cash amount equal to the NPV. The calculation of the net present value takes into account the time value of money along with the cash flow associated with the project throughout the lifetime. A project should be pursued if the net present value is positive. Internal rate of return: This is the discount rate that makes the Net Present Value of a project zero. If the IRR of purchasing the asset is greater than the discount rate, the asset should be brought. Otherwise, the asset should be leased. ... Profitability index: The profitability index ratio is an indication of the cost associated with the project viz-a-viz the initial investment made. The ratio can be calculated as: Accounting rate of return: Accounting rate of return is the rate of return that is generated from the proposed capital investment. Each method has its own advantages as well as disadvantages. While NPV calculation is based on too many assumptions including that of the future cash flows as well as the return on equity. The calculation is also based on the premise that the cash flows generated are invested back at the discounted rate which is not a realistic assumption. The internal rate of return calculation assumes that the returns from the project are re-invested in the project. However, this might not be true in most of the cases. In addition, if the project has multiple positive and negative cash flows, it may have several IRRs. As a result of this, firms shall use modified internal rate of return (MIRR), which is the discount rate that makes the investment equal to the future value of the cash flows from investment (Kierulff, 2008). The actual method used for capital budgeting decisions differ from firm to firm depending upon the size of the firm, the rate of growth of firm and leverage of firm amongst others. Graham and Harvey (2000) in their paper â€Å"The theory and practice of corporate finance: Evidence from the field† indicate that net present value and internal rate of return are the most popular methods used for capital budgeting decision methods. They also concluded that there is no dependence of the method used on the growth rate for firms with smaller debt ratios. Large firms are more frequent user of NPV as compared to smaller firms. Public companies are more likely to

Telecommunications and Networking (cloud computing) Essay

Telecommunications and Networking (cloud computing) - Essay Example As a result of this, the most notable changes are visible in the applications and approach of the Web servers. The web servers’ functions have undergone new definition in manner in which they facilitate the clients directly or indirectly (Terry, 2010).Cloud computing is defined as a scalable infrastructure on which the servers rely their operations. The data available in the remote networks and remote infrastructure allowing ease of access and rapid transmission (ACM, 2009). Cloud computing has number of characteristics to it which make it more distinctive and unique compared to the conventional form of web servers that were in practice in past. It also provides various applications and functionalities that separate them from their predecessors. These features include software as a Service feature, platform as a service feature and finally, infrastructure as a service feature. These three factors are the characteristic attributes of the cloud computing. Other features include advanced algorithms, service oriented architecture availability, massive broadband availability. New Functionality: Virtualization is another factor characteristic of cloud computing which differentiates it from the earlier technologies that were present in the market for the purpose of clients-servers operations (Josyula, et al., 2012). Cloud computing has an edge relevant to the capital expense as well and no major deployment is needed prior to the operations. It rather targets Operation expenses. The need for internally purchased servers is also eliminated with the help of cloud computing concept. More servers’ installation is another edge which can be enjoyed in the case of incumbent technology (Terry, 2013). Advantages: Other advantages include: economic advantages, reduction in the variable costs, ease of operations, scalability, disaster recovery and handling costs control, further enhanced automated network, data security, all these are few of the advantages served by Cloud computing technologies. 2-A central challenge of cloud computing is providing scalable, secure, self-managing, and fault-tolerant data storage for long-running services. What data models are supported by existing cloud-based storage systems? What are the technical trades-offs between the key-value stores commonly provided and relational databases? How do application developers choose a particular storage system? How does one design cloud-based storage systems to ensure that a user's data survives for 100 years, even as companies come and go? The data models employed ensure scalability and flexibility enabled infrastructure. Various models are in practice for these purposes which include one dimensional vs. multi dimensional models, access path optimization, and multi data centre models. Cloudy is another model designed for the purpose of bringing about more flexibility in the cloud mechanism and system. Relational model is another model in existence that is being used by Clou d computing technique for the purpose of service providing to the clients. Key value, queue, xml are few other models being incorporated (Weiss, 2007). Tradeoff: Consideration of the pricing, service level agreements, and Application program Interface are few of the technical tradeoffs. Performance trade off is a serious factor in Read Optimized data base. Limitations in the existing setups: Allowing for

Capital budgeting decision is whether to lease or buy an asset Essay

Capital budgeting decision is whether to lease or buy an asset - Essay Example It is very important to study all capital investments options that are available with the firm because of the long-term consequences. The simplest example of a capital budgeting decision is to decide if a firm should buy an asset or lease the same. Buying the asset will result in capital investments while leasing will lead to operational outflow. Capital budgeting methods In order to evaluate the capital budgeting options available with it, a firm can use many of the following ways: Net Present Value: Net present value is the cash the firm will need today as a substitute of making the investment of purchasing the asset (Ross, Westerfield, Jaffe, 2004). If the NPV is positive, this means that the firm will get that cash amount equal to the NPV. The calculation of the net present value takes into account the time value of money along with the cash flow associated with the project throughout the lifetime. A project should be pursued if the net present value is positive. Internal rate of return: This is the discount rate that makes the Net Present Value of a project zero. If the IRR of purchasing the asset is greater than the discount rate, the asset should be brought. Otherwise, the asset should be leased. ... Profitability index: The profitability index ratio is an indication of the cost associated with the project viz-a-viz the initial investment made. The ratio can be calculated as: Accounting rate of return: Accounting rate of return is the rate of return that is generated from the proposed capital investment. Each method has its own advantages as well as disadvantages. While NPV calculation is based on too many assumptions including that of the future cash flows as well as the return on equity. The calculation is also based on the premise that the cash flows generated are invested back at the discounted rate which is not a realistic assumption. The internal rate of return calculation assumes that the returns from the project are re-invested in the project. However, this might not be true in most of the cases. In addition, if the project has multiple positive and negative cash flows, it may have several IRRs. As a result of this, firms shall use modified internal rate of return (MIRR), which is the discount rate that makes the investment equal to the future value of the cash flows from investment (Kierulff, 2008). The actual method used for capital budgeting decisions differ from firm to firm depending upon the size of the firm, the rate of growth of firm and leverage of firm amongst others. Graham and Harvey (2000) in their paper â€Å"The theory and practice of corporate finance: Evidence from the field† indicate that net present value and internal rate of return are the most popular methods used for capital budgeting decision methods. They also concluded that there is no dependence of the method used on the growth rate for firms with smaller debt ratios. Large firms are more frequent user of NPV as compared to smaller firms. Public companies are more likely to

An Analysis of the Movie Syriana Essay Example | Topics and Well Written Essays - 1250 words

An Analysis of the Movie Syriana - Essay Example From the research it is clear Quicksand is an academic book written by one Geoffrey Wawro. The author’s academic background on military matters and the long-term experience as a teacher of the Naval War College grants him an ability to write from a political perspective. He gives a historical perspective of the incidences that have been pioneered by the American government in the Middle East and relates the incidences to the political and economic significances that are the driving forces behind the involvements. This paper seeks to give an analysis of the movie Syriana and in turn give a relation between the main theme communicated by the movie and the propositions given by Wawro in his book Quicksand. As the study presents Syriana is a 2005 film written by Stephen Gaghan. The film focuses on the interplay that exists between political and economic drivers in the world today. The influences of the United States in the oil industry are addressed in the movie. The movie begins with a major US oil company, Connex, losing drilling rights to a Chinese company in the Middle East oil fields in a kingdom ruled by the Al-Subaai family. This turns out to be a great disappointment to US oil industry. Connex, therefore, settles on establishing a merger with Killen, a comparatively smaller oil company that has recently won the rights to drill oil in Kazakhstan. The position of Connex in the oil industry is hence greatly affected and its position in the world among the oil drilling companies drops to twenty-three.

Healthy Lifestyle Essay Example for Free

Healthy Lifestyle Essay Regular exercise is essential for good health. It tones the muscles, strengthens the bones and makes the heart and lungs work better. Exercise also helps to relieve stress. The most beneficial type of exercise is aerobics. Aerobic exercises, in the form of jogging, cycling and lap swimming, strengthens the heart. It is important to choose a form of exercise that we enjoy. It could be dancing or just walking. As long as we do it regularly, we will be fit. People who are fit enjoy life more because they can join in any kind of activity. To maintain a healthy life, it is necessary to develop good diet habits. Balance your choices of food. It is not that we have to give up our favourite food. We just have to be smart about how often and how much of it we eat. Our body needs nutrients like proteins, carbohydrates, fats, vitamins and minerals. Balancing food choices will help us get all these nutrients. Avoid eating junk food or processed food which is high in sugar or salt content. Developing good health habits are important if we want to keep healthy. Don’t smoke, avoid excessive alcohol intake and keep moderate hours. Go to bed early and wake up early. Work hard and play hard too. Have a positive attitude towards people and work. Half-yearly dental check-ups are also necessary to maintain dental health. Being overweight can lead to a lot of health problems. We can suffer from heart disease, high blood pressure and so on. Weight control requires conscious effort and self control. Diet and exercise play the most important role in weight control. Make sure exercise is part of our daily programme. Watch the amount and type of food we eat. Health is pleasurable; ill health is miserable. There are other threats to health but if we remember the points mentioned above, we should enjoy good health.

What Is The Role Of Engineers?

What Is The Role Of Engineers? Through the last few decades the physical growth of population has become one of the worlds highest environmental threats. This growth has created remarkable demands for land, transportation, energy, water, sanitation, etc., and marked the different areas or fields where engineers are working. As a result, todays engineers in both developed and developing countries must to adopt a new holistic approach toward natural and social systems (Amadei 2004). Which means switch the controlling nature approach for cooperating nature approach; through sustainable development in practice. Engineers, people that design professional solutions for social issues, are playing a vital role in the construction of modern societies, although the ways as they overcome and approach these depend largely on the socioeconomic conditions which vary significantly. This essay will discuss the role of engineers in developing nations and analyse water supply sanitation and energy as two of the most significant ar eas affected by their decision-making. Role of engineering General Perspective The role of engineering has suffered many changes over the last few decades, although its concept which is based on trial and error has remained an essential element of the scientific-technological method; where social, environmental and human factors define the most suitable solution to manage a particular issue. Thus, engineers role is continuing reshaped according to the new challenges and necessities implicated by specialized disciplines on particular areas of technology (civil, chemical, agricultural, etc.). (UNESCO 2010, p. 24) Contemporary Perspective and sustainable development Unlike the 20th century where the engineering era seemed to have unlimited natural sources, todays century is facing serious problems that are putting enormous pressure on the environment (Azapagic, Perdan Clift 2004, pp. 3-5). Therefore, todays engineers besides the basic technical and scientific knowledge of the engineering discipline, they also have to contribute and promote sustainable development that meets todays necessities without affecting adversely the capability of upcoming generations to meet up their own necessitates. This new role of engineering, demands new practices based on social-environmental factors rather than just business goals. Impact of engineering on society The history shows numerous examples in which engineers performance has widely influenced among communities. Quality of life, economic wealth and good infrastructure for instance, are one of the most relevant and common indicators of their weight on society. As (UNESCO 2010, p. 40) have stated, by 2025, the worlds population will have increased from 1.5 billion to 6.6 billion approximately and the percentage of migration to urban areas will rise from 40 per cent to 60 per cent. This information shows that urbanization rates will boost dramatically. Subsequently engineers have the responsibility to make effective and sustainable solutions as an integrated approach without generate negative impacts, which is known as engineering social responsibility. Ethical side of engineering In general terms, engineerings ethics is directly related with engineering responsibilities regulated by standards codes which act according to several situations. The objective of the ethical factor in engineering rather than just fixed up rules, is drawing solutions with reflexion of particular situations fixed into prior principles. On this basis, at the time of making decisions, engineers should take into account the following points: sustainable development, protection of the public-environment, faithful agent of stakeholders related with objectivity, competence-knowledge, fairness and justice, integrity in the workplace (dedication and service), and professional accountability- leadership. (UNESCO 2010, p. 190) Engineers in Developing Countries As in developed nations, engineers must work within the social, economic and environmental context in order to guarantee real sustainable development for the whole world (Parsons 1996, p. 170). Social responsibilities such as water supply, sanitation, food, energy and environmental protection are the same in developing countries. The difference resides on the socio-economic factors which are directly influenced by peoples behaviour, governments positions and development priorities. Engineering skills and ethics in Developing nations As is described in the section A.1 and A.3, competences and principles of engineers in developing countries remain the same as standardized characteristics. The great challenge for them is in fact, to develop realistic projects on time to particular communities and technology available (Parsons 1996, p. 170). In fact, environmental issues, often take less importance because there are others which have more relevant social impact, oil explorations for instance. Successful and failed projects The successful and failed projects in developing countries depends much on the capability of engineers to undertake projects with a clear understanding of the objectives, reliable assessment of resources availability, business, and technical requirements and effective communication among stakeholders. The ability to implement accurately these facts will bring up useful and applicable alternatives to address real issues. By contrast, lack of attention to the social-economic context, ethics codes, unrealistic expectations, underestimated time, quality and cost will bring poor outcomes. (Parsons 1996, pp. 171,172) Relationship between technology and socioeconomic factor The use of high-technology does not guarantee a successful project or accurate solutions. In order to achieve good results, engineers must be able to make a balance between use of technology and socioeconomic attributes. Parsons (1996) points out that the appropriated selection of technology will determine not only projects success also its viability. As a result, there are four points to choose appropriated technology according to socioeconomic factors: it must be conceptual and physically compatible with operators, spare parts and equipment must be available in the influenced area, project funding must be commensurate with its budget, and the technology must be compatible with the physical environment where it will be used. This model leads to concluded that the relationship between technology and socieconomic factor is very narrow, it must fit users and needs as well as must be designed to improve quality life. Engineering Areas Environmental trends that are shaping new engineers Brief mention of important events that encourage environmental view on engineering World population, followed by climate change are considered the two main factors that are shaping new engineers with environmental approach. During the last half of the 21th century; world population increased from 2.5 billion to 6 billion especially in less economically developed countries, this trend is expected to peak at 9.3 billion by 2050 (United Nations 2012). In addition, overpopulation also has been linked with higher demands of natural resources (water, cropland, forest), shanty settlements, transportation-infrastructure deficits etc. Another important event that is making an environmental approach is the fact that the current global economic is based on productivity, which has brought several impacts associated with greenhouse gases, waste product of fossil fuels and air pollution. Climate change is certainly the result of all these elements at an abnormal rate. Thus, the world has changed its development approach to sustainable development (Brown, Rener Halweil 2000). He nce, most of professional corporations have incorporated sustainable development into their aim statements and codes. New model of learning and practice To confront the global challenges that the earth are facing today, engineering education has incorporated the concept of sustainability into all engineering fields. This means, that professional are expected to make reliable decisions that improve quality of life as well as reducing negative impacts on environment and levels of consumption, and planning their actions according to socio-economic factors and technology available. Consequently, the process of learning and practice has been adjusted by a model of education more realistic-practical. Where students throughout workshops are learning and building knowledge in real situations, as well as has created in them greater environmental responsibility. (Amadei 2004). Sustainability and transformation As explain Azapagic, Perdan Clift (2004), there are certainly three constrains that built the concept of sustainability. Techno-centric concerns, which represent human expertise, ingenuity and economic systems, Eco-centric concerns related with natural resources and ecological capability and socio-centric concern based on human and social expectations. The Techno-centric concerns, has been traditionally used in the process of education in engineering, the responsibility of todays engineers is to include in equal proportion or balance all three constraints to achieve a sustainable development. Which ultimately is seeking for human wellbeing, in other words satisfying human needs, improving quality of life in an eco-friendly way. Water Supply and Sanitation Developing Nations background UNESCO (2010) states that water supply is one of the most serious problems facing by developing nations, in India for instance, 85% of the urban population has access to drinking water, but only 20% of the of this meets the health-quality standards set by World Health Organization. Additionally, the daily rate of water supply often is very low and depends on economic factors and location. The situation on sanitation is even worse; often sanitation has lower priority than water supply. It has estimated that 2.6 billion people do not have properly or existing sanitation system in developing countries. Another issue related with sanitation is in fact that wastewater and solid waste collection services; and stormwater drainage are inadequate. Littering directly to open areas for instance, has created environmental impacts on surface and ground water resources being more dramatic in areas such as shanty towns. Engineering Challenges Engineers approach The traditionally treatment of water supply and sanitation management is considered now as a standard procedure. Which has several treatments according to the water physicochemical characteristics, technology available and environmental regulations. Although, it is by no means certain that this procedure has been the best. Indeed, 95% of the wastewater in the world has been discharged to the environment without treatment (Montgomery Elimelech 2007). Hence, Beside new regulations and codes, todays engineers rather that replicate solutions from developed countries to developing countries, they will have to meet basic needs of all communities for water and sanitation and work as facilitators of sustainability approach within context institutional, social, political, economic, environmental and technological. Thereby, the issue of water and sanitation in developing countries will be overcame or at least reduced. For example, cleaner production can be an expensive solution, however it is really depends on numerous conditions linked with the population objet, such as natural resources, requirements and social class. Energy Developing Nations background In the next few decades, the pressure on energy services will increase considerably in developing nations. It is predicted that energy consumption worldwide will increase about 30% from 2007 to 2030 and most of that growth will be came from developing nations. As a result, the intergovernmental panel climate change (2007) point out that these energy issues will be addressed through cost-effective energy programs based on the reduction of fossil fuel use; implementations of ecofriendly technologies and renewable energy in housing, transportation and industrial sectors and finally the reduction of life-cycle cost, this related with all expenses in the design, construction, operation and maintenance of a particular project. (Liu, Meyer Hogan 2010, pp. 35,36). Todays modern development demands serious energetic programs that fix up both economic development and sustainable development based on the rational use of natural resources. Engineering Challenges and approach in developing Nations. Worldwide experiences have showed that the replacement of non-renewable to renewable energy seems to be more expensive and moreover, information about renewable technologies is inadequate or unreachable. For that reason, the common commitment for engineers on energy solutions is provide better alternatives in terms of sustainability and development. Adoption and design of new technologies, regulations, engineering supervision within national strategies, continues updating, provide advice of energy requirements, etc., will be the common areas where engineers role will be crucial for environmental energy development in the less economically developed nations. (UNESCO 2010, p. 288). Levine’s Conservation Model Theory: Case Study Levine’s Conservation Model Theory: Case Study According to Rafieian-Kopaei, Setorisi, Doudi, Baradaran, Nasri (2014) atherosclerosis is a result of hyperlipidemia and oxidation, and it has been a principal factor of mortality in developed countries. Atherosclerosis is a common disease where fatty deposits called atheromatuos plaques develop in the inner layers of arteries. This process begins with a deposition of small cholesterol crystals in the intima, so the plaque grows, and inflammation process develops in the same time, which results in the fibrous tissues development. As a result this process, clot formation and thrombosis are developed, which conclude in blood obstruction and consequently in heart deficit and other factors dependent of the place where it is affected. In the same aspects, Strain, Hughes, Mayet, Wright, Kooner, Chaturvedi, Shore (2013) had described that some consequences related to atherosclerosis such as hypertension and ischemic heart disease, so these are two main disease, which can be developed in t he process of atherosclerosis. Besides, Levine (1973) in her nursing theory has introduced the theory of conservation model where holism is a key factor in the process to care and manage a client. Throughout the course of this paper, I will describe a client’s history, a concise introduction about the Conservation Model theory, the application of this nursing theory for the client, and a response plan with a chronic care model, which can be applied for this client. Firstly, the client’s history is necessary to know and understand, so the caregiver and health professional can develop methods, which facilitate the life this person. The patient V.D has described part of his history in the following information. Mr. D., 47 years old, married, has not concluded elementary school, is atheist, and is a farmer. In his family history, he described that his parents had died because of heart complications, but he did not know the exact cause. Mr. D. had been submitted to stent implantation where exams had proved the diagnoses of coronary artery disease. After six months, he was submitted to bypass surgery. Even though a focus hemorrhagic had developed, Mr. D. was resubmitted to another intervention surgery, in the same day, to control this hemorrhagic area. Also, before the discharge, Mr. D. has received simple explanations about how to proceed in the recovery time; these explanations were about medication (teaching correct administration time and dose), caring about the dressing in the surgical site, and orientation to return to visit the physician in 60 days to have a revaluation about the general recovery and surgical site. The general knowledge to have adaptation was provided by Mr. D.’s family and friends, whom tried to provide better quality of life in this crucial moment of recovery and adaption for a new life style. In addition, some key chronicity concepts can be understood in the client’s history. Related to Kramer-Kile, Osuji, Larsen, Lubkin, (2014) these chronicity concepts are: 1- illness experience, Mr. D. was diagnosed with atherosclerosis a short period before to be submitted to surgery, so he had develop d method to adapt to symptoms of this disease when he was developing his daily activities; 2- stigma, it is related to the cultural background and level of education, so Mr. D. has restriction in his level of education so that it can promote an increase in the level of stigma; 3- adaptation and quality of life, during and after recovery, it promotes a drastic process to adapt in this new style of life because Mr. D. has experienced a new process (illness) in his life and his job (farmer) must be substituted, so he could have a adequate adaptation and quality of life; 4- sexuality, Mr. D has a cardiac disease and did a bypass surgery, so it must have affected his sexual activity; and, 5- self-care, as a farmer and has cardiac disease, Mr. D. must control his activities to provide better care and management for his life because the opposite side it develops worse affects. In fact, chronic concepts are present in all process of the illness, so it needs to adequate for the person. Likewise, nursing theories are used to promote better care and the same time knowledge about the general process to manage the quality of life. As a result, the theory Conservation Model by Myra Levine describes the conservation model, which was originally a framework to teach undergraduate nursing student (Levine, 1973). The three major concepts for the conservation model are: first, conservation, which is maintaining together of the life system (balance between nursing interventions and client participation). Second, adaptation, which means an ongoing process of change, but the individual keeps his/her integrity within realities of his/her environment. Third, wholeness is existent when interactions or constant adaptations to the environment permit assurance of integrity (Alligood, 2010). This theory has conservational principles as energy conservation, structural integrity, personal integrity, and social integrity (Levine, 1973). Still, in this theory, the metaparadigm concepts are the person, environment, health, and nursing. People are holistic beings who are sensitive, thinking, future-oriented, and cognizant. Though, people are in constant interaction with the environment, responding to change in an orderly, sequential pattern, adapting to forces that form and reform their essence. In fact, the goal of client care is promotion of adaptation and well-being (Alligood, 2010). These factors are reinforced by Levine (1973) that the process of client understanding his/her plan of care and diagnosis is vital. This theory reinforces the importance of the nurse holistic view during the nursing process to make a plan for the client. Then, the Conservation Model Theory is applicable for Mr. D. in his process of disease and illness, so a nursing theory is applied to promote better process of care and quality of life. According to Alligood (2010) the Levine’s Conservation Model is applied in three main areas such as conservation, adaptation, and wholeness. In the aspect referent to conservation describes the conservation of energy, so Mr.D. must have restriction in his life to keep adequate levels of energy although he continues doing daily activities. For example, he is a farmer, so he needs to understand that some activities in the farming he cannot do because it will require high levels of activities. If he stops doing activities, he has a possibility to develop other factors, which decrease his quality of life. Also, farming requires different activities with lot of energy, but it is not a factor to leave these activities. A management in the process to work can be favorable, and working in small process es results in the job concluded and the body in action. In addition, the adaptation is a rouge aspect present after the surgery, so it requires time and motivation from the client. In this process client, family, first caregiver, and health professional are involved in this process of adjustment. Though nurses have a crucial function for the client, which is teaching and doing management to provide better quality of life. Kramer-Kile et al (2014) emphasise the psychological and social result of chronic diseases require significant adaptations from the client. Consequently, Mr. D. has significant changes in his life such as alimentation, medication regimen, and daily activities (working). Through alimentation is not considered an important factor for some society, it has a key for the prevention and promotion of atherosclerosis. The unhealthy diet where has food with high quantity of saturated and fats, cholesterol levels, sodium and sugar can increase development of atherosclerosis. The unhealthy blood cholesterol and lipoproteins levels promote an increase in the atheroma, so the process of occlusion of lumen is increased; triglycerides is other factor to increase the occurrence of atherosclerosis. Also, overweight or obesity contributes extremely in this process because the level of exercises is totally reduced and weight gain is increased. Rafieian-Kopaei et al (2014) Mr.D. must need an adaptation in the alimentation where alimentary factors can be controlled and managed to develop a health alimentation. Moreover, the medication regimen and daily activities develop a reorganization in the routine. In the medication regimen a different types of medications are necessary to be taken, so a correct management of drug is necessary, so drug interaction will not result. Side effects can occur, so as a nurse must teaching the client about this process and emphasize for the client continuing the medication although he has this process. Even though medication regimen is prescribed by the doctor, nurse needs to verify if the patient understood and/or is taking correct. Furthermore, daily activities must be reformulated because Mr. D. cannot continue doing high levels of effort. Hence, client, family, and health professional must work together to develop an adequate management, which provides easily and comfortable adaptation. Still, wholeness is a part of all these processes because the client and environment interactions to provide changes occurs in the same time that adaptation and conservation. The process of interaction with the environment is crucial whenever the human being interact with the environment and contrariwise, so both sides receive affects to increase or decrease life. As a result, conservation of energy and adaptation work in the same time with wholeness, and the quality of interaction must be satisfactory for client. In the nursing process – assessment – the nurse and client will analyze challenges in the client’s environment and methods to be adequate in this system. Some aspects are necessary to observe in this process such as energy conservation (balance between energy supply and demand), structural integrity (the system defense of the body), personal integrity (client’s dignity and personhood), and social integrity (client’s involvement in the society or his community) (Alligood, 2010). Instead, in this process of assessment, the word holism is a fundamental definition in the general process to assess the client. As a result, looking for a short-long future some challenges can be observed, so it has great opportunity to change and develop other managements (Levine, 1973). Another example in the Mr. D. progress of illness is that his disease can be linked by genetic factor because as a described his parents had cardiac problems. Thus, his offspring has an inc rease possibility to develop cardiac problems in the life progress although it can be controlled by intervention such as educational factors, alimentation, exercises, and level of stress. Shalhoub, Sikkel, Davies, Vorkas, Want, Davies (2014) reinforce in a research about biologic factors of atherosclerosis that a person who has someone in the family (first lineage) has a genetic risk factors for susceptibility to develop atherosclerosis. Although a variant in the genetic and environmental factors can be present, genetic is an important factor-development to be considered. Likewise, Mr. D. needs to have orientation for other cardiac diseases, which develop in response of a first disease. In this progress, hypertension is a factor to be considered, so prevention and promotion are the basis in this progress. An adequate quantity of sodium by day is necessary, so teaching and explanation about it needs to be done (Rafieian-Kopaei et al, 2014). Consequently, a holistic view is necessary to understand the progress of disease and illness, so management in prevention and promotion are developed in conjunct with health professional and client. Another process in the theory is hypotheses, more specific goals, the nurse seeks validation with the patient about his/her problem, so the nurse hypothesizes about the problem and its solution, which means the plan of care for the patient (Alligood, 2010). In order that, Mr. D. has some hypotheses for his situation such as risk for infection, deficit of knowledge in his process of care (post-surgical), inadequate cardiac output, acute pain, and, risk for compromised resilience (Ackley Ladwig, 2014).After hypothesize client’s factors, it is necessary to develop intervention, which can develop to acquire the goals settled. The interventions are hypothesis to direct care the client. It is based on the conservation principles: conservation of energy, structural integrity, personal integrity, and social integrity; the goal is to maintain wholeness and promote adjustment for the client (Alligood, 2010). In this case, Mr. D. has broad interventions in his case, which begins in the self-care to social involvement. The surgical wound he needs to have information about how caring it. The nurse needs to teach about cleaning and changing dressing though some indications of infections in the surgical wound, so he can contact his doctor and/or nurse to verify this process. Medications to control and relieve pain are necessary to know, so teaching about it is fundamental. Although he has different type of cardiac medications, he needs to know all of them besides analgesics and nitroglycerine drug for angina if he develops coronary spam. Nevertheless, nurse helps in develop plans for the process of adaptation, which must be approved and oriented by Mr. D. This time for adaptation involves his recovery and after that for the process working in the daily routine. In the same time, he needs to be taught by the nurse about his disease and process of illness, so as much information (knowledge) he has, more easily the process of acceptance occurs. This explanation does not need to be said only one time, but in the different consults, which are reserved for him. Consequently, in the process to teach and manage his adaptation, working restriction must be considered because he is a farm, so a rouge part of his job needs to be revised provided that small portion of exertion. Thus, a holistic view for the mental process needs to be evaluated because in the process of adaptation a decrease in the level of self-esteem occurs although it can develop mental disorder such as depression. Mr. D. has an increase factor in this part sin ce he is a farmer, so restriction in the working routine facilitates this occurrence. Controlling it, community support (friends) is one method helping in his farm, so he has his job done with some help and regulating anxiety and other mental circumstance. Therefore, intervention is a primordial aspect in the process to care the patient, so it needs to have a holistic view to promote better quality of life not only for the client as well for his family. The last process in the Levine’s nursing process is the evaluation. The evaluation refers to the observation of organism (client) response to interventions. In the decision making assess the hypothesis to verify if it has done a support for the hypothesis or not. If the plan has not supported by the hypothesis, it is revised and proposed a new hypothesis to be applied (Alligood, 2010). Mr.D. and his nurse will evaluate his intervention knowing the quality of it, so modification and revisions may be necessary to do to provide better care in his process of life. Otherwise, all the process to adapt and provide health care is lost. Hence, evaluation is extremely necessary, and nurses must do it in every single client, as much it can be necessary. Finally, an action plan with a model of care is applied for Mr.D. The model of care more appropriate is the Expanded Chronic Care Model (ECCM), which has expand the focus of chronic care management toward health outcomes for client and community. This model expands the client to community a large view in the process of care, and support in all directions is provided to guaranty adequate quality of life (Kramer-Kile et al, 2014). The plan of care for Mr. D. some aspects to provide care and adjustment in his life are emphasize. Fist, teaching he and his family (first caregiver) about how to care and change the dressing in the surgical incision, and provide a nurse (in his community) to check weekly in his house if the surgical incision has been cared correct so as his process of adaptation is been accepted. Second, teaching about the illness and illness course, and it provides a focus in some chronic concepts such as sexuality, adaptation, isolation, stigma, and cultural. Also, provide support to understand and accept these concepts are essential. Then, involvement in community is necessary, so it avoids social isolation and increase self-esteem. Friend’s support is necessary, and they may help in the farm working, so Mr. D. could reduce psychological pressure because of the job. Fourth, psychological evaluation can determine if it is necessary to use antidepressant drug because a rouge change in his life has occurred. If necessary this type of drug, he needs orientation how to use and side effects that it can cause. Still, teaching about cardiac medication is significant, so it reinforces the management the correct time to take and side effects, which may be possible to occur. Fifth, cultural aspect about incapable may develop because he began to be restricted in his job. A support comprehension, which describes that he is capable to continue his activities, is decisive, so he is capable to do activities although some restrictions such as avoid high level of effort are necessary restriction. Sixth, body image is anothe r factor present because scar of the surgery will be present for the rest of his life, so understanding how to accept this aspect in his body is crucial for the quality of life. Last, family support in the process to accept the disease and provide adequate adaptation is required. Nurse may provide sources for his family to understand and know how to manage this illness in order that Mr. D. has more acceptance and provides involvement in his family in the process to care him. Indeed, the nurse and client develop action plan, so both must have agreements, which provides better care and process of adaptation. A revaluation these plans are indispensable, so adding or taking off part this may result. In brief, in the following paper was described Mr. D’s story, some chronic concepts, which are related with his history, a succinct nursing theory description, which was Levine’s theory, the application the Levine’s conservation model theory for Mr. D., and action plans with a chronic care model may be applied for Mr. D. I have written this paper based in Mr. D., who is my father, and I thank him to have been given all this experiences for me in the process to care and manage his chronic illness. It is not easily to accept a new situation in the life and beginning to have adaptations in the inspected period of the life, so every chronic disease and illness are difficult to manage if the family and client do not have correct support to confront it. As a result, nurses need to have as much as knowledge possible doing research and applying nursing theories to provide better care and support for their clients and client’s family.